While Liza Minnelli rightfully sang about life being a cabaret, this Saturday, February 7th, at The Bay Centre in beautiful downtown Victoria, life was a masquerade! A Fairy Tale Masquerade Wedding, that is. Complete with lively music, lovely brides and decadent food. And of course, a veritable wedding!

If you were one of the many blushing-brides-to-be who attended this year’s Modern Bride Show, you were lucky enough to have every unique and beautiful product available at your fingertips to make your whole day truly special. Dazzling hand-crafted jewellery and headwear, sweet candy bouquets, dancing lessons, honeymoon get-aways, and even a chance to win your dream wedding gown!

Modern Bride Show 2015 - Bay Center, Victoria, Vancouver Island, BC, Canada

Modern Bride Show 2015 – Bay Center, Victoria, Vancouver Island, BC, Canada –

We were one of several exhibitors who found themselves basking in the natural light filtering in through the impressive glass ceiling of this very pretty venue. From our lucky vantage point we could see all of the hustle and bustle taking place on every level of The Bay Centre.

Toad Hollow Photography Exhibit - Modern Bride Show 2015 - Bay Center, Victoria, Vancouver Island, BC, Canada

Toad Hollow Photography Exhibit – Modern Bride Show 2015 – Bay Center, Victoria, Vancouver Island, BC, Canada –

As many talented musicians took centre stage on the main floor entertaining future brides and grooms as well as fortunate shoppers alike, the graceful folks at Arthur Murray Dance School just couldn’t contain their happy feet as they twirled and sashayed across the floor.

Modern Bride Show 2015 - Bay Center, Victoria, Vancouver Island, BC, Canada

Modern Bride Show 2015 – Bay Center, Victoria, Vancouver Island, BC, Canada –

And what bridal show would be complete without a bevy of beautiful blushing brides in their stunning gowns?

Modern Bride Show 2015 - Bay Center, Victoria, Vancouver Island, BC, Canada

Modern Bride Show 2015 – Bay Center, Victoria, Vancouver Island, BC, Canada –

Actually, they could be modelling your dream gown! A steady stream of brides-to-be lined the hall to enter a chance to win their dream dress, one of many incredible contests offering fabulous prizes like a honeymoon vacation, a personal chef, and gift cards from The Bay, among many others! Click here for a list of the great contests this year: Contest & Give Aways.

Modern Bride Show 2015 - Bay Center, Victoria, Vancouver Island, BC, Canada

Modern Bride Show 2015 – Bay Center, Victoria, Vancouver Island, BC, Canada –

Smiles could be found around every corner as this iconic shopping centre was transformed into a whimsical fairy tale world filled with pretty things and happy people everywhere.

Modern Bride Show 2015 - Bay Center, Victoria, Vancouver Island, BC, Canada

Modern Bride Show 2015 – Bay Center, Victoria, Vancouver Island, BC, Canada –

And of course the most exciting part of the day! Smiles turned to tears of joy as we all watched Emily and Dany start their new life together. Hundreds of strangers became friends and guests at their wedding as we all wished them love and happiness as they took their first steps together as husband and wife. You can read more about their wonderful story here: The Wedding.

Modern Bride Show 2015 - Live Wedding - Bay Center, Victoria, Vancouver Island, BC, Canada

Modern Bride Show 2015 – Live Wedding – Bay Center, Victoria, Vancouver Island, BC, Canada –

Modern Bride Show 2015 - Bay Center, Victoria, Vancouver Island, BC, Canada

Modern Bride Show 2015 – Bay Center, Victoria, Vancouver Island, BC, Canada –

The amazing folks at Paparazzi Nightclub infused the entire day with an upbeat party vibe and added a touch of glamour with gorgeous costumes reflecting the masquerade fairy tale theme. Great music, dancing and drink samples kept the party going all day long!

Modern Bride Show 2015 - Bay Center, Victoria, Vancouver Island, BC, Canada

Modern Bride Show 2015 – Bay Center, Victoria, Vancouver Island, BC, Canada –

Between the fantastic array of exhibitors from elegant venues and wineries found up and down the island, artistic photography, photo booth and video services, unique event planning, limousine and officiant services, eclectic fashion, beauty and accessories, decadent food, flowers and chocolate to tea, tattoos, and the latest wedding magazines, the Modern Bride Show makes easy work of putting together your most perfect day! Click here for a full list of this year’s exhibitors: 2015 Exhibitors.

Modern Bride Show 2015 - Bay Center, Victoria, Vancouver Island, BC, Canada

Modern Bride Show 2015 – Bay Center, Victoria, Vancouver Island, BC, Canada –

Just as in any Cinderella story, wonderful days unfortunately just don’t last forever and all too quickly the clock struck six, marking the end of this year’s show. As we reluctantly packed away our exhibit and chatted with all of the new friends and business liaisons the show afforded us, our imaginations filled with new and exciting ideas for next year. Modern Bride will hold two shows in 2016, one at the historic Crystal Garden in January and one at The Bay Centre in February. For more information on these shows as it becomes available, please click here: Modern Bride Show.

We look forward to seeing you there, with bells on! Wedding bells, that is!

Cheers!
Scott and Laurie Johnson
Toad Hollow Photography




  1. avatar Edith levy says:

    Fantastic…this should be titled The Toads take Tinseltown (at least it looks that way. I hope it was a big success.

    • Hi Edith! Mrs. Toad is temporarily indisposed hopping about doing the magic she does, and she asked me to respond on her behalf to everyone. In our minds the show was a huge success, and a lot of fun to boot!!! We met tons of great folks and came away with a wonderful experience under our belts that we are looking forward to having more of. Thank you SO much for your continued support and encouragement here, it means everything to us!

  2. avatar Jimi Jones says:

    Wonderful series of photographs, Toad! Love the series and it looks like you guys are off to a great launch. 😉

    • Many many thanks Jimi! As I mentioned to Edith above, Mrs. Toad is temporarily indisposed and has asked me to respond to everyone on her behalf. Your comments mean so much to us Jimi, thank you for taking the time to pop by for a visit and for leaving these. You’re the best, my friend!! 🙂